Deliverability, authentication, sending practices, and messaging operations
CAN-SPAM compliance and international compliance are not mutually exclusive. CAN-SPAM sets a floor. And so does every other jurisdiction. Where the foreign floor is lower
The United States treats commercial email as opt-out by default, an approach that puts it at odds with email marketing laws outside the US. You
Authenticating email evidence often presents a problem that most counsel underestimate if the opposing party refuses to agree to authenticity. The From address visible in
A question came up recently on a Slack for email professionals: a message spoofing a domain with a DMARC policy of p=reject failed SPF and
Embedding Video on Your Site Does Not Make You a VPPA Video Tape Service Provider Salazar v. Paramount Global, now before the Supreme Court, resolves
Your DMARC aggregate reports are the first place you will see DKIM failing at one domain while it passes everywhere else. Most people respond by
Most of the time, email landing in the spam folder is a business problem. Campaigns don’t convert, revenue gets left on the table, and the
Lululemon just paid AU$702,900 to Australia’s communications regulator after sending more than 370,000 emails that mixed shipping and order confirmation content with promotional material, without
If you’ve been seeing Instagram ads from plaintiff’s lawyers looking to sue email senders on behalf of Washington residents, Brown v. Old Navy and Aaland
Salesforce’s email link vulnerability raises compliance issues under CAN-SPAM and CASL, necessitating user action to maintain opt-out functionality.
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