Tag: Append

Why Does All of This Matter?

Sometimes, you just want to beat your head against your desk, put your head in your hands and cry, and then beat your head against the wall. I’m kind of at that point at the moment. Why? “Probably,” as Jack Handy once said about the reason why raindrops would be God’s tears, “because of something… Read More

Are appended lists really purchased lists?

Earlier today I asked a couple of questions on Twitter: “How does one go about transferring permission?” “Why do marketers buy ‘opt-in’ lists?” The first question did not get many answers.  The consensus of those who took the time to respond was that permission might be transferred in an assets purchase. Beyond that, it would… Read More

You call it “Appending,” they call it “Epending,” I call it “Evil”

It’s been a long week and you’re relaxing at the local watering hole.  Someone comes over and strikes up a conversation with you and the two of you end up spending the next hour together.  Nothing happens and you are okay with that.  Perhaps they weren’t really your type, but when they asked for your… Read More

Private