Three Questions to Define
Not long ago, I tried to do this without thinking several things through as well as I should have. So, I’ve deleted that post, and the diagram that went with it, and I’m asking for your help. Let’s take four issues and define some important things for mailers. The four issues we will start with [...]
Elsevier shows how not to do it
In October of 2004, I registered with the Lancet in order to gain access to an article. Since that point, Elsevier Ltd., has been sending me email. After their mailing on July 11 of this year, I finally got tired of it, went to their website, and cleared all of the checkboxes. That is to [...]
Before You Append
Before you even consider appending, you should read Laura’s post on it (and what happened to one major campaign that appears to have tried it. podcast
Hackers Crack CAPTCHA
Hackers Crack CAPTCHA with artificial intelligence, not cheap, 3rd World laborers. And it appears to be at least 60% effective. suggest
Iverson on eMPS
Al Iverson’s Spam Resource: Tell me about this new opt-out list! Great post wondering why the sudden interest in eMPS. (It used to be at http://www.emps.org/ but that appears to have been lost now.)
Bad Advice
The hallmark of bad advice is the “there are very clear guideline” statement which appears without an actual reference to the “very clear guideline”. A great example of this is an Email Insider article entitled: “Transactional Email.” CAN-SPAM. There are very clear guidelines on how much marketing content is acceptable in a transactional email (no [...]
Microsoft says no hotlinked images in email
Q. Which CSFM options are the most effective? A. While all of the CSFM options have very effective uses under the right scenarios, there are several found to be most useful. Image links to remote sites is likely one of the best options available since this type of activity is almost never used in valid [...]
EmailAppenders are plagiarists too?
It certain looks like EmailAppenders’ “anti-spam policy page” is a verbatim, but unattributed copy of an article by Kirill Popov. Well, except that they took the text and left off the link at the end of the first paragraph. suggest
Guilty Plea in Ralsky Case
Judy Devenow has pleaded guilty to conspiracy and aiding fraud in the Ralsky case.
3 Answers to 3 Questions
This morning, Mark Brownlow asks 3 questions for email deliverability experts: If you send your email as multipart/alternative and have a text version with wording that differs significantly from the text used in the HTML version, what are the likely deliverability consequences? None. I don’t think that any of the major filters do comparisons between [...]
