Tag: AlchemyWorx

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Inertia Is Not Email Marketing

The people at AlchemyWorx published an article titled “Getting real about inactive subscribers.” AlchemyWorx, ​Getting Real About Inactive Subscribers​, AlchemyWorx (2010), https://web.archive.org/web/20100707102154/http://www.alchemyworx.com/e/getting-real-about-inactive-subscribers%20%20 (last visited May 29, 2024). I can only say that it is a “feel good” article.  The entire point of the post seems to be to help email marketers feel good about inertia. … Read More