Are appended lists really purchased lists?
Image via Wikipedia Earlier today I asked a couple of questions on Twitter: “How does one go about transferring permission?” “Why do marketers buy ‘opt-in’ lists?” The first question did not get many answers. The consensus of those who took the time to respond was that permission might be transferred in an assets purchase. Beyond […]
Talk to the Hand
Image by mahalie via Flickr Nothing says “I disrespect you” like the phrase “talk to the hand.” It does a few things. First, it makes the speaker look juvenile, as this was something that we did in high school almost 20 years ago. Second, it says that speaker’s mind is closed. Third, it says that […]
Bottom 10 Posts of 2010
Image via Wikipedia Everyone else is busy publishing their top 10 list of posts for 2009. I’ll do that tomorrow, but I figured that today, I would start by looking at the bottom 10 posts. These would be ones that you may have missed. The posts in this list were determined using Google Analytics’ determination […]
No one wants to hear 100% marketing
Image via Wikipedia What is your conversation like with the people you communicate with? I don’t care what they really are. They could be people on Twitter, bloggers, customers/clients, or family members and friends. What is your conversation like with them? There has to be evident value to the things we do, or we quickly […]
