Where Email, Delivery, and Law come together
spam filters
Filters are stupid
Image via Wikipedia Sometimes it bears remembering that many content filters aren’t score-based, but rather string based. Because of this, you may have to more carefully craft your messages to deal with the fact that the filter cannot take context into account. And so, today I wish to share with you three different strings actually [...]
3 Answers to 3 Questions
This morning, Mark Brownlow asks 3 questions for email deliverability experts: If you send your email as multipart/alternative and have a text version with wording that differs significantly from the text used in the HTML version, what are the likely deliverability consequences? None. I don’t think that any of the major filters do comparisons between [...]
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