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Email Industry

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The difference between triage and planning

I read an interesting post by Andrew Kordek at Trendline Interactive this morning. It’s premise is “Organizations need to do a better job at defining an inactive.”  And the fact is, he’s right. I also think that this ties into recent discussions regarding whether “best practices” are actually the best things for folks to do […]

Thoughts from Connections 2010

So, I’m sitting in the Dallas airport waiting for the final flight on my trip home from Indianapolis where I attended Connections 2010. While I’m biding my time, I figured that I would share some thoughts with you. The most fun lesson is that you need to be passionate about what you do. With passion […]

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Israel Gets A Spam Law (With Teeth)

There are news reports of tough anti-spam legislation coming out of Israel: The bills passed yesterday allows persons to sue advertisers for compensation without the burden of proof of harm, for any spam sent without prior consent in writing. Violation of the law is now a criminal offense carrying a fine of up to NIS […]

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