Asking for the Impossible: Reputation
Image via Wikipedia Today’s is the fourth in a series of posts on contractual terms that clients want to try to get, but usually will be unable to get due to the harsh impact of reality. So far, we have considered Delivery Service Level Agreements, Inbox Guarantees, and Send Rates. Today, we turn our attention [...]
Asking for the impossible: Send rates
Image via Wikipedia Today’s is the third in a series of posts on contractual terms that clients want to try to get, but usually will be unable to get due to the harsh impact of reality. Thus far, we have considered Delivery Service Level Agreements and Inbox Guarantees. Today, we turn our attention to send [...]
Asking for the impossible: Inbox Guarantees
Image via Wikipedia Yesterday, we had a look at Delivery SLAs as a contract term that you are unlikely to get out of an email service provider. Closely linked with the Delivery SLA is the Inbox SLA, more commonly referred to as the Inbox Guarantee. This is a contractual term that many people try to [...]
Asking for the impossible: SLAs
Image via Wikipedia Just a few days ago, I wrote that I cannot give a guarantee that an intervention on my part will get you removed from a DNSBL. Why? Because I won’t agree to terms that will bind me to making someone use do something. I figured that I would follow that up by [...]
Ten Business Days Doesn’t Help
Image via Wikipedia I unsubscribed from a mailing list recently. When I did, I was confronted with the following message: We’re sorry to see you go. You should be aware that it could take up to ten business days to completely remove your address from our lists. That’s a pretty standard disclaimer that complies with [...]
It’s easier to be angry than impressed
Looking back over my posts here, I notice that a lot of them are negative in nature. I’ve gotten some private kudos for calling out people giving bad advice (and hey, leave a comment or two instead of sending me a message on Twitter!). It’s not really my favorite thing to do, but needs to [...]
Getting Posts by Email to Change
I’ve decided to start using an ESP and sending a newsletter. I settled on MailChimp and am really excited about working my way through their system. One of the features that they have is an RSS-to-Email generator. Up until now I’ve been using Feedburner’s RSS-to-Email generator, but that doesn’t give me the information that I [...]
A Brief History of Spam
Today, while having a look around my RSS feeds, I came across a blurb at FastCompany.com for its “Infographic of the Day” feature. Today’s feature is “The Spam Industry.” You can click the image for a closer look. In the graphic you can see the back and forth battle between those purveyors of All That [...]
“The recession has forced us to drop this etiquette.”
Image by Getty Images via Daylife semantics definition se·man·tics (-tiks) noun the branch of linguistics concerned with the nature, the structure, and the development and changes of the meanings of speech forms, or with contextual meaning semiotics the branch of semiotics dealing with relationships of signs and symbols to the things to which they refer, [...]
The Legal Status of Feedback Loops
An interesting question comes in today: “Is it required by law to unsubscribe feedback loop complaints received by senders?” And I call it interesting because it’s a question dealing with legal status, and not best practices. So, today’s post gets a caveat: I am not an attorney licensed to practice in any jurisdiction and so [...]
Shameless Self-Promotion
