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marketing

Handling Unsubscribe Requests

Image via Wikipedia When someone wants off of your list what do you do? Obviously, the answer to that question is “remove them.” Just as important of a consideration is “How do you go about doing that?” Commercial email is an animal all to itself. If you have a falling out with your best friend, [...]

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How is this a win for Comcast?

Image via Wikipedia Well, I have gotten in a question about last night’s post on the e360 v Comcast settlement. The question comes anonymously, and asks me to explain remarks found in this post on usenet. That post quotes the final paragraph and says: I don’t understand that point of view. As far as I [...]

Settlement in Comcast v. e360Insight

Image via Wikipedia I’ve got a lot of catching up to do on Spamsuite.com, but there is a new document up there tonight. It appears that there has been a settlement filed in Comcast‘s counter-claim against David Linhardt and his (multiple) email marketing (and hosting) companies. I have a bit of analysis up there at [...]

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Top 10 Posts of 2009

So, yesterday I put out a list of the bottom 10 posts of 2009. I promised then that I’d put out a list of the top 10 posts today, and here they are (in reverse order — #1 is really #10). IP relisted despite no more mail being sent. It seems like I blogged about [...]

Bottom 10 posts of 2009

Everyone else is busy publishing their top 10 list of posts for 2009. I’ll do that tomorrow, but I figured that today, I would start by looking at the bottom 10 posts. These would be ones that you may have missed, or may have disagreed with. 47 USC 230 Explained in English. This was mainly [...]

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When is transactional mail not transactional anymore?

Image via Wikipedia An interesting question came across my desk this morning. Here’s the request from someone we’ll call “Joe”: I need some help understanding CAN-SPAM requirements. I represent a membership organization. From time to time, we send marketing message to our members and, of course, some of the unsubscribe from those messages. Now we [...]

Use Private Domain Registration and Go to Jail?

Image via Wikipedia As reported on Spamsuite, the 9th Circuit opinion in USA v. Kilbride, (9th Cir., 2009) has been released. This is primarily an obscenity case against the defendants for sending pornographic spam email. But, it also includes a challenge to 18 U.S.C. § 1037 on vagueness grounds. 18 U.S.C. § 1037 is the [...]

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Why CAUCE is right

Ken Magill got his nose bent slightly out of joint in a post today about CAUCE’s support of a proposed anti-spam bill in Canada. Here is what CAUCE had to say: “An opt-out regime is what is made legal in America, by way of the CANSPAM act, and the United States is by far the [...]

Guest Blog: Consumers Cautiously Optimistic about the Future

Today, we have a guest blog from the Coalition Against Unsolicited Commercial Email (CAUCE). CAUCE has been heavily involved in crafting a worthy anti-spam law in Canada, so I reached out to them to see if they would like like to guest blog here. Neil Schwartzman, CAUCE’s Executive Director, wrote back with the following:

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What’s in your wallet? Spam!

In the annals of Bad Marketing Ideas comes this attempt by Capital One to define any mail they choose to send to be transactional mail: Kevin, a 40-year-old from Sacramento, Calif., likes to keep a tidy inbox. He’s very deliberate about removing himself from mailing lists and anything else that might clog up his e-mail. [...]

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Twitter Stream...

  • Yesterday got 5 "notices" from @uscert_gov about "phish" identified by @apwg. Pretty sure that wouldn't come from servers in Europe, though. 2012-01-10
  • When I say the message is deferred and is still in the queue, I don't mean that it's bounced and I just don't want to give you the error. 2012-01-10
  • New blog post: 2012: The Year You Have To Grow Up http://t.co/xMzAAxjw 2012-01-05
  • Why do people unfriend on Facebook? #3 "Trying to sell me something", #5 "Lack of interaction" http://t.co/gUnmEQDh 2011-12-20
  • .@andrewkordek Big part of it is scheduled patients with "Oh, while I'm here let me ask you about this other thing"-itis. 2011-12-19
  • More updates...

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