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New blog post up at ET

Just released on my “Policy on Purpose” blog at ET: Canada releases initial draft of rules to implement its anti-spam law site-map

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Quote Of The Day

Today’s quote of the day comes from Deborah Krier in a comment on a MediaPost blog post: ….It’s not a matter of me not having “the time to bother with figuring out how to give you permission.” It’s about you being too lazy to implement the best practices to capture my permission at the moment […]

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Letters to the C-Suite

ExactTarget announced today a new white paper: Letters to the C-Suite: Getting Serious About Permission & Deliverability.  I just finished having a look through it and highly recommend it.  It’s full of great reminders from some of the people you actually care about concerning how important it is to do things right. trademarks

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Twitter Weekly Updates for 2010-04-04

Must. Restrain. Fist. Of. Death. "Optimize CRM for E-Mail Blasts" http://bit.ly/bT2M0V # .@tabsharani Congrats, Fred! Wish I were going! # Funniest commercial I've seen all day long: http://bit.ly/ah4pWP # Now I see why I'm getting the new followers today. Thanks @Annalivia02 & @LenShneyder for the mention. http://bit.ly/c4uVhs # Great interview today of @aliverson by @scottcohen13 […]

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Have you updated your Goodmail settings yet?

Image via Wikipedia On March 24, Yahoo shutdown the dedicated MX that they had established for use by Goodmail participants. Well, we’re seven days in from that and it’s time to check your queues. Did you remember to stop sending mail through Goodmail to the following domains? btinternet.com btopenworld.com rocketmail.com ymail.com yahoo.* If you haven’t, […]

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Twitter Weekly Updates for 2010-03-28

Now, will @thenation understand that permission isn't transferrable and not mail the Air America list? I really doubt it. @cauce # Powered by Twitter Tools

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A Brief History of Spam

Today, while having a look around my RSS feeds, I came across a blurb at FastCompany.com for its “Infographic of the Day” feature. Today’s feature is “The Spam Industry.” You can click the image for a closer look. In the graphic you can see the back and forth battle between those purveyors of All That […]

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Twitter Weekly Updates for 2010-03-21

Finished setting a new Windows Live ID. Logged in for the 1st time and thought to check privacy. Everything set to "ok to mail." # Now considering Tomato Jake's for dinner tomorrow night. # Give me a ticket for an aeroplane. Don't have time to take fast train. # (Don't forget: queues take a while […]

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Twitter Weekly Updates for 2010-03-14

If your recipients wouldn't notice if you stopped mailing them, then you're not engaging them. # You mean if you rewind that doesn't make it fresh & new? RT @scottcohen13: @jacaldwell You didn't even know what a re-run was, did you? # Just updated the "SORBS blocks Gandi" blog post with a link to something […]

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Twitter Weekly Updates for 2010-03-07

.@justinpremick I generally advise against unsub confirmation messages for just that reason: recipients tend not to like it. # Thanks for all the fish, Annalivia! RT @aliverson: Annalivia Ford leaving AOL. http://bit.ly/9PUf3e # Did you know that…. spammers hide who they are and what they're doing? # Didn't I just post about that last week? […]

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